In owning a mobile food business, just as any other food service industry business, critique is often negatively equated with criticism. But constructive criticism is essential in any arena that requires creativity, innovation, and problem-solving.
Since leadership requires all three, food truck owners need to be sure they are not only open to criticism, but that they actively seek it out. Ask your staff members, other food truck owners and customers — to poke holes in your menu items, customer service and operations.
Critique can be a useful approach to test ideas and keep your mobile food business relevant.