If you feel like there’s a taco truck on every corner you might be right. According to industry reports there are more than 26,000 food trucks operating in the United States with another 1,783 mobile food units coming online each year. Expect this space to get even more competitive over the next decade.

As a result, you need to come ready with a distinct brand name that separates yourself from all the other taco slingers town. Here are more than 200 taco truck name ideas you can use to differentiate yourself and build a long-lasting brand. We also share proven approaches to naming a food brand that you can use to generate a unique name.

How to Generate Your Own Taco Truck Name

You can use any of the brand name ideation techniques listed below to come up with an original name for your taco truck or trailer. Big marketing agencies use these exact techniques to think up globally recognized brands. You can learn some fun facts about tacos here for further inspiration here.

Name Ideas Branding Technique Explanation
Philly’s Rolling Taco Cart Location Include a street town or landmark.
Bob’s Taco Trailer Personal Name Personal name in the business.
Taste of Tijuana Sense Words Taste, touch, smell, sight, feeling.
The Tortilla Bowl Synonyms Phrase that means nearly the same as another word.
Full Belly Truck Benefit Terms Describe specific benefit of eating here.
The Veggie Taco Ingredient Terms Name an important ingredient.
The Endless Burrito Brain Storm Free form name ideas.
The Macho Taco Rhyme A name that rhymes.
Tipsy Taco Alliteration Both words start with same letter and sound.

Best Taco Truck Name Ideas

Here are the best taco truck name examples we could think of.

  • The Cheesy Taco
  • Lettuce, Beef & Cheese in a Shell
  • Lovely Taco Company
  • Potato Tortilla Shop
  • Carne Asada Taco Cart
  • Authentic Burrito Mobile
  • Bean and Cheese Burrito Shop
  • Mexican Lunch Wagon
  • The Taco Vegan
  • Tuesdays and Tacos
  • The Amplified Taco
  • South of the Border Food Booth
  • Down South Chuck Wagon
  • Breakfast Burrito Truck
  • Taco Cart Amigos
  • The Traveling Burrito
  • Top Secret Tacos
  • Chomping on Tacos
  • Red, White and Blue Tacos
  • St. Paul Burritos
  • Washington Burrito Company

Related Reading: 20 Inspirational and Awesome Taco Quotes

  • North Dakota Torta
  • The Pork Leg Torta
  • Refried Bean Cart
  • Mexican Street Food Inc.
  • Old Fashioned Tacos
  • The Rolling Taqueria
  • Cast Iron Tacos
  • Seared Taco Market
  • The Freedom Taco
  • The Taco Mastermind
  • Sweet Beans & Rice All Wrapped Up
  • Oven Baked Tacos
  • The Rolling Taco Platter
  • Grandma’s Torta Recipe
  • Home Cooked Tortas
  • Fiesty Taco
  • The Torta Topping
  • The Taco Mission
  • The Spanish Breakfast
  • Taco Taqueria
  • The Summertime Taco
  • The Loud Taco
  • The Rolling Mexican Caterer
  • Chicken Taco Flights
  • Mexi-Cali Flavors
  • The Rolling Tortilla Chip
  • Turkey Taco Cart
  • The Sinister Salsa
  • Super Salsa Bros.
  • Tough Guy Taqueria
  • The Master of the Taco
  • The Floridian Taco
  • Taco Think Tank
  • The Soft Taco Sister
  • Paulie’s Taco Cart
  • The Hard Shell Brothers
  • The Renegade Taco
  • The Spanish Omelet
  • A Family of Tacos
  • The Herbal Taco
  • Cast Iron Tacos
  • Mexi-Cali Trailer
  • Cerveza and Tacos
  • Guacamole Guys
  • Everyday is Tacos
  • 24/7 Tacos Company
  • Masters of Mexican Cuisine
  • The Tex-Mex Trailer
  • South of the Border Refried Beans
  • The 15-Layer Burrito
  • Slow Cooking Taco Trailer
  • My Mother’s Taco Recipe
  • The Taco Tribe
  • Totally Tacos
  • Not Just Another Taco Truck
  • The Guacamole Gourmet
  • Sour Cream and Smooth Guac
  • The Friendly Taco
  • Red Neck Taco Truck
  • Midwest Taco Company
  • The All-American Taco

Funny Taco Truck Name Ideas

Here are a few name ideas that will make you laugh out loud.

  • Terrible Taco Co.
  • Tantalizing Taco Co.
  • The Stinky Bean Trailer
  • Loco Life
  • Viva La Tortilla
  • Tortilla Time!
  • Taco Salad Sisters
  • Get Rich Tacos and Burritos
  • Grumpy Taco Factory
  • Taco University
  • Filthy Tacos
  • Rolling Burritos Restaurant
  • Little Mexican Truck
  • The Fat Taco Trailer
  • The Wandering Taco
  • Best Life Tacos
  • The Tricky Taco
  • Tofu Tacos
  • Tequila Tacos
  • Tuesday’s Taqueria
  • No Taco Left Behind
  • The Dirty Taco
  • Crunchy Food Booth
  • Two for One Tacos and Burritos
  • French Fry Taco
  • Jose’s Taco Cart
  • Bathtub Taco Club
  • Rambling Taqueria
  • Wanderlust Taco Company
  • Crunchy VS Soft Shell: The Ultimate Food Debate
  • Mad at Margaritas
  • How to say Taco in Spanish.
  • Guac Lovers
  • Taco Shower
  • The Lunch Taco Truck
  • Tripping Over Tacos
  • The Leftover Taco
  • Pete’s Taco Cart
  • Day Old Tortilla Dude
  • Two Mexican Dudes
  • Laughing Tacos and Burritos
  • The Slippery Burrito Truck
  • The Soggy Taco Cart
  • Loveless Tacos
  • Tacos 101

Burrito Truck Name Ideas

Here are some of our favorite names for a burrito truck.

  • Breathless Burritos
  • Bandit Burritos
  • Big Time Burrito
  • Never Ending Burritos
  • Wonderful Burritos
  • Steve’s Burrito Trailer
  • Nampa Burrito Inc.
  • Los Betos
  • Burritos Lupita
  • Healthy Burrito Company
  • The Ancient Burrito
  • Vegan Burrito
  • The Burrito Boy
  • The Lavender Burrito
  • David’s Burrito Cart
  • Epic Burritos
  • Wake Up for Breakfast Burritos
  • The Smothered Burrito
  • My Burrito Takeout
  • The BBQ Burrito
  • The Asado Burrito
  • Tex-Mex Burrito Gals
  • Unwrapped Burrito Co.
  • Better Burrito
  • Branded Burrito
  • The Wasted Burrito
  • Bandit Burrito
  • Ground Beef Burrito Cart
  • Queso Burrito Booth
  • Stuffed Burrito Trailer
  • BLT Burrito Cup
  • Better Burrito
  • The Modern Burrito

Tortilla Trailer Name Ideas

Here are some of our favorite names for a truck or trailer with a tortilla focused menu.

  • The Tampered Tortilla
  • The Tasting Tortilla
  • Tortilla Soup Group
  • Tortilla Pizza Pals
  • Mobile Tortilla Factory
  • Crunchy Tortilla Chip
  • Smothered Cheap Eats
  • Tortilla Street Eats
  • The Wreckless Tortilla
  • Restless Tortilla
  • Totally Tortilla
  • The Vibrant Torta
  • Extra Hot Tortilla Company
  • Polo Asada Torilla Guy
  • Chile Pepper Tortilla Company
  • Tortilla Soup on Wheels
  • Toasted Tortilla
  • Tribal Tortilla
  • Authentic Tortilla
  • The Briny Tortilla
  • The Fiery Tortilla
  • Full-bodies Tortilla Group
  • Webster’s Tortilla House
  • The Zesty Tortilla
  • Momma’s Nutty Tortilla
  • The Tested Tortilla
  • Wild Child Tortillas
  • Low-Country Tortas
  • The Sour Tortilla
  • The Bean and Cheese Tortilla
  • Tip of the Tortilla
  • Tally Tortilla
  • Sam’s Tortilla Cart
  • Mary’s Tortilla Trailer

After you pick a business name, the next step is to build a brand around the concept. This means creating a logo, brand story, and menu that’s appropriate for the concept. At a basic level, you’ll want to develop a menu that matches the name of the business.

Ways to Be Unique in the Taco Industry

There are a lot of taco trucks out there. To stand out from the herd, you’ll want to find a distinct menu that makes the mobile eatery unique. There are plenty of ways to do this due to the flexibility of ingredients you can put into a wrap or hard shell.

As an example, Kogi-BBQ is credited as being largely influential within the modern food truck movement.  Kogi-BBQ mixed Asian BBQ flavors and put them into street tacos. More recently, creative chefs has been stuffing Indian food, vegan, vegetarian, and Keto options into tacos. Here are a few ways you can create unique tacos:

  • Dietary Options: Provide tacos that help consumers adhere to a specific diet. Any popular diet will do including Atkins, vegan, vegetarian, Paleo diet, low-carb diet.
  • Cultural Flavors: Bring the flavors of a certain ethnic cuisine and find a way to put it in a taco. Indian and Asian tacos are both extremely popular examples of this approach.
  • Cooking Method: There are plenty of unique ways to make the taco a little bit different. You could smoke the meat. You could cook meat in a slow cooker as an alternative.
  • Go Organic or Local: Using organic or local ingredients is another way to make your food stand out from the competition. Just keep in mind that buying local or organic can increase food costs.
  • Unique Shells / Wraps: Try offering shells that other restaurants don’t offer in your area. You could offer gluten-free shells, wraps made with cauliflower, or simply wraps that are above average in size. Nobody ever complained about a big burrito.

We hope this guide helps you decide what to name your future taco truck. If you’re serious about opening a taco truck of your own, check out our guide to conducting a market analysis for the business.