HONOLULU, HI – The owner of the popular Hawaii food trucks Xtreme Tacos and Fairycakes is getting into the wedding cake business.
Wendy Awai-Dakroub, who also owns a restaurant chain in the Middle East, has purchased Frosted, an established business specializing in custom wedding cakes and cupcakes, from Melissa Char, who sold the business to pursue a master’s degree in education.
Awai-Dakroub is best known in Hawaii for her colorful food trucks that draw long lines at locations around Oahu.
The mustard-yellow Xtreme Tacos truck, which is often seen in Kakaako and around Windward Oahu, sells Mexican food with spicy sauces.
It is accompanied by Fairycakes, a bright purple van named “Lola,” which serves up whoopie pies, brownies, cupcakes, and gooey bars made from scratch.
Fairycakes’ sales took off, and Awai-Dakroub became flooded with requests for wedding and specialty cakes.
“I couldn’t meet these people’s demands with my van, and thought why not,” Awai-Dakroub said. “So we had our consultants put out a notice that we were looking to buy a wedding company, and, well, here we are.”
Awai-Dakroub intends to keep the Frosted brand, but will call her new business Frosted by Fairycakes. She is looking to hire five people.
Find the entire article from bizjournals.com <here>
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