Whether you’re great at engagement on Twitter, or just getting your food truck started, knowing how to put your best tweets forward is essential for social media growth. But crafting retweet-worthy content isn’t the only key to unlocking Twitter engagement. Creating a savvy profile and understanding Twitter dos-and don’ts will also make you stand out from the other trucks around the world.

So what does a sharp food truck Twitter profile look like, and what are the top-notch tweeting best practices? We’ve compiled this information for you in our Ultimate Twitter Profile mockup.

Food Truck Twitter Profile

1) PROFILE BACKGROUND

Have a bold, dynamic, custom Twitter profile background (PNG recommended; smaller than 2MB) Include a sidebar with company logo, company info, etc…)

2) TWITTER PROFILE + HEADER IMAGE

Include a short but complete bio, web address and location

3) PROFILE PICTURE

Upload a clear, legible company logo, one that is easily read at 81×81 pixels

4) FOLLOWERS/FOLLOWING

Follow people, but not everyone – There are limits after all

5) DIRECT MESSAGES

Avoid sending automated direct messages – it lacks the personal nature that makes Twitter engaing

6) TRENDS

The trends list is the perfect place to kickstart a conversation or amplify a message on Twitter and beyond