Roy Choi

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Roy Choi Street Food Show Headed To CNN

Kogi taco mixmaster Roy Choi is currently filming a new show for CNN. This weekend, Choi — who just last week opened an impressive new restaurant in Los Angeles [...]

By |Off the Wire|

Roy Choi Food Truck Freedom Quote

“Through that windshield ... I saw a city that didn’t know it was hungry and a reflection of a guy who was FREE.” -Roy Choi

By |Quote of the Day|

Roy Choi Food Truck Love Quote

"For me, I never abandoned the truck. Even though I’ve opened other things, the truck is still the lifeblood of who I am. That’s because [...]

By |Quote of the Day|

Choi Gives Favreau’s “Chef” Food Truck Street Cred

LOS ANGELES, CA - Most successful filmmakers don't go back to school in the midst of their careers. But at 47, Jon Favreau decided that [...]

By |Off the Wire|

Roy Choi

"The tortilla was our stage and our canvas. We filled it with our own voice and our own perspective." - Roy Choi

By |Quote of the Day|

Taco Bell Partners With Roy Choi Kogi Truck

IRVINE, CA - The last several years haven’t been good for Taco Bell. There was the E. Coli outbreak in 2006, the salmonella illnesses in [...]

By |Off the Wire|

Leprechaun Burrito Created By Roy Choi Using Google Glass

Google recently shared a video of Roy Choi, co-founder of Kogi BBQ, whipping up some of his “new spin on Irish cooking” for St. Patrick’s [...]

By |Off the Wire|

The Taste Tasks Contests With Street Food Challenge

Tonight on The Taste the mentors are challenging their teams with creating delicious dishes inspired by classic “street food.” Sandwiches, seafood – and, of course, [...]

By |Off the Wire|

Roy Choi Drops Meat from His Diet, is Cooking Next?

Kogi BBQ co-founder Roy Choi wrote a blog post earlier this week that has the online world stunned or swooning. In it, he questions the meaning [...]

By |Off the Wire|

Reach New Customers in New Ways

Today's business tip from Roy Choi with some added news. Roy Choi fuses Korean and Mexican flavors in the galley kitchen of Los Angeles's celebrated Kogi [...]

By |Marketing|