Provide a Variety of Media to Your Food Truck Followers

Provide a Variety of Media to Your Food Truck Followers

tip of the day

Not all of your food truck’s Facebook and Twitter updates need to be strictly textual. In fact, part of the appeal of these social tools is their flexibility in posting all kinds of content. Consider these examples of ways that your mobile food business can capitalize on this:

  • Use a free YouTube channel to highlight events around your truck or commercial kitchen, the unveiling of new menu items or even a virtual tour behind the scenes of your truck, etc.
  • Show cooking demos of your menu items through video.
  • If your food has been well represented in a photograph consider using a free Flickr account to showcase the high-resolution images of your tasty treats.

 

Richard is an architect by degree (Lawrence Technological University, Southfield, Michigan) who began his career in real estate development and architectural planning. In September of 2010 he created Mobile Cuisine Magazine to fill an information void he found when he began researching how to start a mobile hotdog cart in Chicago. Richard found that there was no central repository of mobile street food information anywhere on the internet, and with that, the idea for MCM was born.