In today’s ever changing economy, do food truck owners need to be persistent, analytic  and organized, or should they be compassionate, charismatic, and communicative? The answer is simple: they need both sets of these traits.

Rather than categorizing yourself as a certain type of food truck owner, explore the nuances that today’s complex, fast-moving mobile food business environment requires. Mobile food vendors need to confidently deliver tough messages to their employees that are backed by evidence, but they also need to be sensitive to how those messages are received. Most leadership traits are not an either/or choice, but rather complementary sides of effective food truck ownership.