With the food truck industry continuing to grow we are on the look out to assist food truck vendors by collecting industry data. From time to time we run polls to gain industry information that truck owners can use to help better their customer service and the options that they provide to the communities that they serve. Other times our polls are set to find out general information “we” want to know.

In today’s featured article we delve into this topic and show you how to make customer lifetime value calculations if you don’t already track this information.

Our poll this week is to help us understand if mobile food vendors calculate their food truck customer lifetime value.

[poll id=”75″]

We would also ask owners to share the link to this poll with other owners in your area so we can gain as much data as possible. Once we have this information we will share the findings with our readers.