Unicorns are magical creatures that have captured the hearts and imaginations of people for centuries. In recent years, there has been a resurgence of interest in these mythical beasts and they’ve become a popular theme in various forms of media and merchandise. Unicorns are now referenced in business terms as high-growth, privately held companies that reach $1 billion or more in value. 

If you need a list of funny or imaginative unicorn name ideas, I came up with more than 1,001 of them here. I’ve separated these suggestions into categories so that you can quickly find the best one for your situation.

Funny Unicorn Name Ideas

Humor is a timeless attention grabber. If you’re looking for funny unicorn name ideas, you came to the right place. 

  • Glitter Hoof
  • Sparkle Mane
  • Flip Flap Angel Wing
  • Rainbow Dazzle
  • Mystic Mane
  • Starlight Super Star
  • Twinkle Horn
  • Glitter Wing
  • Dream Catcher
  • Magicmane
  • Glitterbeam
  • Sunshine Sparkle
  • Stardust Dandy
  • Moonbeam Mary
  • Glitter Fairy
  • Sparklepaws
  • Rainbow Dash
  • Glitterwhiskers
  • Mystic Rainbow
  • Starry Eyed
  • Twinkletoes Tapping 
  • Glitterglimmer
  • Dreamweaver
  • Magicdust
  • Glitterstorm
  • Sunburst
  • Starry Night
  • Moonlit Bum
  • Glitter Rain
  • Sparkler Spree
  • Rainbow Sparkle
  • Glitter Tron
  • Mystical
  • Starry Sky
  • Twinkletail
  • Glitter Fizz
  • Dreamcat
  • Magicrose
  • Glitter Blossom
  • Sunflower Kisser
  • Starrystar Booty 
  • Moonflower
  • Flitterbloom
  • Sparkleberry
  • Rainbow Blossom
  • Glitterdew
  • Mystic Mist
  • Starlightning
  • Twinkle Park
  • Glitter Pixie
  • Dreamdance
  • Magicwish
  • Glitter Twirl
  • Sunshimmer
  • Starry Gaze
  • Moon Beam
  • Glitter Blaze
  • Sparkleburst
  • Rainbow Twist
  • Glitter Cloud
  • Mysticrain
  • Starry Shower
  • Twinkle Thunder
  • Glitter Zap
  • Dreamlight
  • Magic Flash
  • Glitter Burst
  • Sunbeam
  • Starry Night
  • Moonbeam
  • Glitterray
  • Sparkle Wave
  • Rainbow Wave
  • Angel After
  • Glitter Storm
  • Mystic Wave
  • Starlight Sea
  • Twinkle Ocean
  • Glitter Crest
  • Dream Sea
  • Magic Ocean
  • Glitter Marina
  • Sun Sea
  • Starry Ocean
  • Moon Ocean
  • Glitter Beach
  • Sparkle Water

Unicorn Name Ideas

Unicorn in a fantasy world.

Naming something that’s as unique as a unicorn can be difficult. Here are some more ideas to kick off a brainstorming session. 

  • Aurora
  • Seraphina
  • Nimbus
  • Stardust
  • Luna
  • Bengal Star
  • Mystic
  • Phoenix
  • Cosmos
  • Sunset Sunrise
  • Pegasus
  • Emerald
  • Rainbow
  • Serenity
  • Whisper
  • Nova
  • Diamond
  • Mirage
  • Starlight
  • Elysium
  • Seraph
  • Galaxia
  • Opal
  • Frost
  • Phoenixia
  • Blossom
  • Crystal

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  • Tempest
  • Mysticus
  • Starfire
  • Harmony
  • Velvet
  • Angelica
  • Sapphire
  • Onyx
  • Celestial
  • Mirage
  • Sapphire
  • Pearl
  • Orion
  • Miracle
  • Dreamer
  • Aurora
  • Phoenixia
  • Stardust
  • Luna
  • Mystic
  • Phoenix
  • Cosmos
  • Pegasus
  • Emerald
  • Rainbow
  • Serenity
  • Whisper
  • Nova
  • Diamond
  • Mirage
  • Starlight
  • Elysium
  • Seraph
  • Galaxia
  • Opal
  • Frost
  • Phoenixia
  • Blossom
  • Crystal
  • Tempest
  • Mysticus
  • Starfire
  • Harmony
  • Velvet
  • Angelica
  • Sapphire
  • Onyx
  • Celestial
  • Mirage
  • Sapphire
  • Pearl
  • Orion
  • Miracle
  • Dreamer
  • Bella
  • Lulu
  • Mystic
  • Starry
  • Starlight
  • Skye

Unicorn Business Name Ideas

Ain’t no business like unicorn business.

Having trouble coming up with a unicorn-themed business name? Scroll down to find a fantastic unicorn business name you can use to start an entrepreneurial journey.

  • Mystic Mane
  • Starlight Solutions
  • Rainbow Ridge
  • Glitter Glaze
  • Stardust Strategies
  • Luna Lane
  • Aurora Avenue
  • Pegasus Promotions
  • Emerald Enterprises
  • Serenity Services
  • Nova Naturals
  • Diamond Designs
  • Starlight Studios
  • Mirage Marketing
  • Seraphic Solutions
  • Galaxia Group
  • Opal Operations
  • Frost Firm
  • Phoenixia Productions
  • Blossom Boutique
  • Crystal Consulting
  • Tempest Tech
  • Mysticus Management
  • Starfire Solutions
  • Harmony House
  • Velvet Ventures
  • Angelica Agency
  • Sapphire Systems
  • Onyx Office
  • Celestial Communications
  • Mirage Media
  • Sapphire Services
  • Pearl Productions
  • Orion Outfitters
  • Miracle Management
  • Dreamer Designs
  • Aurora Advertising
  • Phoenixia Promotions
  • Stardust Solutions
  • Luna Lane Consulting
  • Mystic Marketing
  • Phoenix Productions
  • Cosmos Consulting
  • Pegasus Promotions
  • Emerald Enterprises
  • Rainbow Ridge
  • Serenity Services
  • Whisper Web Design
  • Nova Naturals
  • Diamond Designs
  • Mirage Marketing
  • Starlight Studios
  • Elysium Event Planning
  • Seraphic Solutions
  • Galaxia Group
  • Opal Operations
  • Frost Firm
  • Phoenixia Productions
  • Blossom Boutique
  • Crystal Consulting
  • Tempest Tech
  • Mysticus Management
  • Starfire Solutions
  • Harmony House
  • Velvet Ventures
  • Angelica Agency
  • Sapphire Systems
  • Onyx Office
  • Celestial Communications
  • Mirage Media
  • Sapphire Services
  • Pearl Productions
  • Orion Outfitters
  • Miracle Management
  • Dreamer Designs
  • Bella Business Solutions
  • Lulu’s Luxuries
  • Mystic Merchandise
  • Starry Star Promotions
  • Starlight Solutions
  • Skye Services
  • Glittering Goods
  • Rainbow Road Enterprises
  • Mystic Ventures
  • Stardust Startups

Unicorn Username Ideas

If you’re looking for the best unicorn inspired username then you’re in luck. I think you’ll find it right here. 

  • MysticUnicorn
  • StarlightStarr
  • RainbowRider
  • GlitterGazer
  • StardustSiren
  • LunaLover
  • AuroraAurora
  • PegasusPals
  • EmeraldEcho
  • SerenitySays
  • NovaNirvana
  • DiamondDazzle
  • StarlightSparks
  • MirageMaker
  • SeraphicSerendipity
  • GalaxiaGlimmer
  • OpalOptimist
  • FrostFantasy
  • PhoenixiaPhoenix
  • BlossomBuddy
  • CrystalCrafter
  • TempestTales
  • MysticusMusings
  • StarfireStargazer
  • HarmonyHero
  • VelvetVixen
  • AngelicaAngel
  • SapphireSiren
  • OnyxOracle
  • CelestialCharmed
  • MirageMaster
  • SapphireSiren
  • PearlPerfection
  • OrionOptimist
  • MiracleMaker
  • DreamerDoer
  • AuroraAdventurer
  • PhoenixiaPhoenix
  • StardustSiren
  • LunaLover
  • MysticMusings
  • PhoenixProdigy
  • CosmosCrafter
  • PegasusPals
  • EmeraldEcho
  • RainbowRider
  • SerenitySays
  • WhisperWonders
  • NovaNirvana
  • DiamondDazzle
  • MirageMaker
  • StarlightSparks
  • ElysiumEnchanter
  • SeraphicSerendipity
  • GalaxiaGlimmer
  • OpalOptimist
  • FrostFantasy
  • PhoenixiaPhoenix
  • BlossomBuddy
  • CrystalCrafter
  • TempestTales
  • MysticusMusings
  • StarfireStargazer
  • HarmonyHero
  • VelvetVixen
  • AngelicaAngel
  • SapphireSiren
  • OnyxOracle
  • CelestialCharmed
  • MirageMaster
  • SapphireSiren
  • PearlPerfection
  • OrionOptimist
  • MiracleMaker
  • DreamerDoer
  • BellaBold
  • LuluLively
  • MysticMagician
  • Starry Stargazer
  • Starlight Siren
  • SkyeSailor
  • Glittering Goddess
  • Rainbow Runner
  • MysticMuse
  • Stardust Storyteller

Stuffed Unicorn Names

Stuff unicorn.

Did you know that unicorns are among the most common stuffed animals? Well, it’s true. So, if you have one and you want to name it, here are some fitting names to choose from. 

  • Sparkles
  • Luna
  • Starlight
  • Daisy
  • Misty
  • Blossom
  • Rainbow
  • Magic
  • Dreamer
  • Glitter
  • Snowflake
  • Twinkle
  • Sunny
  • Dazzle
  • Wishes
  • Starburst
  • Glitterbug
  • Stardust
  • Fluffy
  • Galaxy
  • Fizzy
  • Glimmer
  • Cinderella
  • Starry
  • Twirl
  • Giggle
  • Snuggles
  • Sassy
  • Buttercup
  • Sprinkles
  • Peaches
  • Angel
  • Starlet
  • Glimpse
  • Twinkles
  • Sparkle
  • Glitterati
  • Stardom
  • Starstruck
  • Glittering
  • Sparkle Puff
  • Starry Night
  • Glitterbelle
  • Starry Eyed
  • Starry Sky
  • Glitterpaws
  • Starry Gaze
  • Glittering Star

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  • Starrymagic
  • Glitter Fairy
  • Starrywish
  • Glitter Dream
  • Starry Haze
  • Glittering Hope
  • Starrybliss
  • Glimmering Joy
  • Starrytwinkle
  • Glittering Light
  • Starrysparkle
  • Glittering Dazzle
  • Starryshine
  • Glitteringglimmer
  • Starry Glimpse
  • Glittering Magic
  • Starry Wishes
  • Glittering Rainbow
  • Starry Blossom
  • Glittering Misty
  • Starry Daisy
  • Glittering Starlight
  • Starry Luna
  • Glittering Sparkles
  • Starrydreamer
  • Glitteringglitter
  • Starry Galaxy
  • Glittering Snowflake
  • Starrysunny
  • Glittering Dazzle
  • Starry Wishes
  • Glittering Magic
  • Starrybliss
  • Glittering Joy
  • Starrytwinkle
  • Glittering Light
  • Starrysparkle

Dark Unicorn Names

Unicorns are commonly known to have white coats. However, dark or black unicorns actually exist in some cultures, symbolizing strength, power, and passion. 

  • Nightshade
  • Shadowfax
  • Darkfire
  • Midnight
  • Nightwing
  • Onyx
  • Obsidian
  • Eclipse
  • Noir
  • Gloom
  • Darkmoon
  • Shadowstrike
  • Blackout
  • Nightfall
  • Darkstorm
  • Nightterror
  • Shadowblade
  • Darklight
  • Nightshade
  • Shadowcast
  • Darken
  • Nightcrawler
  • Shadowfang
  • Darkthorn
  • Nightblade
  • Shadowclaw
  • Darkheart
  • Nightfang
  • Shadowhoof
  • Darkmagic
  • Nightshroud
  • Shadowmane
  • Darken
  • Nightshadow
  • Shadowstalker
  • Darkwhisper
  • Nightshade
  • Shadow Doom
  • Darkest Night
  • Nightraven
  • Shadowseeker
  • Darken
  • Nightfallen
  • Shadowreaper
  • Darkblade
  • Nightstalker
  • Shadowweaver
  • Darken
  • Night Fury
  • Shadowbringer
  • Darkstorm
  • Nightshade
  • Shadowrider
  • Darken
  • Night Terror
  • Shadowstrike
  • Darkfire
  • Nightwing
  • Shadowfax
  • Darkmoon
  • Nightshade
  • Shadowcast
  • Darklight
  • Nightcrawler
  • Shadowfang
  • Darkthorn
  • Nightblade
  • Shadowclaw
  • Darkheart
  • Nightfang
  • Shadowhoof
  • Darkmagic
  • Nightshroud
  • Shadowmane
  • Darken
  • Nightshadow
  • Shadowstalker
  • Darkwhisper
  • Nightshade
  • Shadow Doom
  • Dark Knight
  • Nightraven
  • Shadowseeker
  • Darken
  • Nightfallen

Pink Unicorn Names

  • Rosebud
  • Cotton candy
  • Peony
  • Bubblegum
  • Lavender
  • tulip
  • Pinky
  • Blossom
  • Rosie
  • Sugarplum
  • Daisy
  • Buttercup
  • Cupcake
  • Petal
  • Peaches
  • Fluffy
  • Rose petal
  • Peony
  • Sweetie
  • Cotton candy
  • Pinky
  • candy
  • Dolly
  • Marshmallow
  • Sorbet
  • Gummy
  • Pinky
  • Poppy
  • Dazzle
  • Twirl
  • Giggle
  • Snuggles
  • Sassy
  • Pinky
  • Sprinkles
  • Angel
  • Starlet
  • Glimpse
  • Twinkles
  • Sparkle
  • Pinky
  • Glitterati
  • Stardom
  • Starstruck
  • Glittering
  • Pink Sparkle
  • Puffy
  • Glittery Pink
  • Starry Hue
  • Mrs. Pink
  • Pinkhoof
  • Twinkle Puff
  • Mrs. Star
  • Magic Pink
  • Glimmering Wish
  • Star Bright
  • Dreamy Day
  • Pinkish Haze
  • Pink Hope
  • Pinky Bliss
  • Joyfulhoof
  • Starrytwinkle
  • Lighting Star
  • Sprinkle Toes
  • Dazzle
  • Starryshine
  • Peggy
  • Glimpsy
  • Magic
  • Starry Wishes
  • Glittering Rainbow
  • Starry Blossom
  • Misty
  • Starry Daisy
  • Glittering Starlight
  • Starry Luna
  • Glittering Sparkles
  • Starrydreamer
  • Glimmer
  • Pinky
  • Snowflake
  • Starrysunny
  • Bedazzle
  • Wishes
  • Glitters

Male Unicorn Names

Find plenty of masculine sounding unicorn name suggestions below. 

  • Blaze
  • Thunderhoof
  • Starmane
  • Stormbringer
  • Night Reigns
  • Silverblade
  • Nightshade
  • Muscle and Might
  • Moonbeam
  • Lightningstrike
  • Frostfire
  • Firewing
  • Eclipse
  • Dreamcatcher
  • Dragonfire
  • Diamond Hoof
  • Crimson
  • Cosmic
  • Cloudchaser
  • Blazeheart
  • Blackmantle
  • Aurora
  • Astral
  • Stormchaser
  • Silverstorm
  • Shadow Walker
  • Phoenix
  • Nightrider
  • Mistrunner
  • Moonstone
  • Lightning Bolt
  • Thunderstrike
  • Starlight
  • Stormcloud
  • Silver Light
  • Nightfall
  • Moonblade
  • Lightning Flash
  • Frostbite
  • Fireheart
  • Eclipse
  • Dreamweaver
  • Dragonrider
  • Diamond Heart
  • Crimson
  • Cosmic
  • Cloudhopper
  • Blaze
  • Blackwing
  • Aurora
  • Astral
  • Storm
  • Silverwolf
  • Shadow Dancer
  • Mercury
  • Nightshade
  • Epic
  • Moonstone
  • Black Lightning 
  • Thunderhoof
  • Starmane
  • Stormcloud
  • Silverblade
  • Shadow Rider
  • Silver Striker
  • Lightning Bolt
  • Dark Frost
  • Winger
  • Eclipse
  • Dreamer
  • Dragon Tamer
  • Black Hoof
  • Red
  • Cosmic Rider
  • Night Chaser
  • Blazer
  • Dark Mantle
  • Aurora
  • Astral
  • Storm Rider
  • Saber
  • Darkest Night
  • Orion
  • Nightfall
  • Moon Glory
  • Lightning Rider
  • Night Frost

Female Unicorn Names

  • Luna
  • Starlight
  • Aura
  • Blossom
  • Daisy
  • Misty
  • Rose
  • Sapphire
  • Jewel
  • Pearl
  • Midnight
  • Snowflake
  • Raindrop
  • Dreamer
  • Sunbeam
  • Celeste
  • Glory
  • Harmony
  • Mariposa
  • Nova
  • Onyx
  • Opal
  • Phoenix
  • Rainbow
  • Rosebud
  • Seraphina
  • Stardust
  • Sumatra
  • Sunny
  • Sunset
  • Taffy
  • Twilight
  • Utopia
  • Velvet
  • Willow
  • Wonder
  • Astrid
  • Bella
  • Cassiopeia
  • Delilah
  • Eira
  • Freya
  • Galadriel
  • Gwendolyn
  • Harper
  • Isadora
  • Lirien
  • Maren
  • Niamh
  • Nyx
  • Ophelia
  • Penelope
  • Primrose
  • Quiana
  • Rowena
  • Seraphine
  • Serenity
  • Thalia
  • Trinity
  • Vespera
  • Xanthe
  • Yara
  • Zoe
  • Zinnia
  • Amelia
  • Bianca
  • Calantha
  • Daphne
  • Elsie
  • Flora
  • Ginevra
  • Helene
  • Imogen
  • Johanna
  • Kaida
  • Leila
  • Mallory
  • Niamh
  • Odette
  • Penelope
  • Rosalind
  • Seraphina
  • Tahlia
  • Vesper
  • Ximena

Rainbow Unicorn Names

Unicorns and rainbows are closely associated with one another. Maybe because they represent something magical. Anyway, if you’re having trouble coming up with a rainbow unicorn name, here are some enchanting names to consider. 

  • Rainbow Starlight 
  • Prism
  • Iris
  • Spectra
  • Aurora
  • Arcadia
  • Chroma
  • Opalescence
  • Spectrum
  • Luminaria
  • Rainbow Dash
  • Nova Rainbow
  • Rainbow Star
  • Rainbowspirit
  • Spectrum Shine
  • Rainbow Breeze
  • Rainbow Blossom
  • Rainbow Dream
  • Rainbow Glitter
  • Rainbow Magic
  • Rainbow Mystic
  • Rainbow Ray
  • Rainbow Symphony
  • Rainbow Wings
  • Skittle
  • Rainbow Belle
  • Rainbow Glory
  • Rainbow Jewel
  • Rainbow Knight
  • Rainbow Mirage
  • Rainbow Peacock
  • Rainbow Phoenix
  • Rainbow Queen
  • Rainbow Rhapsody
  • Rainbow Sparkle
  • Rainbow Storm
  • Rainbow Sunset
  • Rainbow Symphony
  • Rainbow Twinkle
  • Rainbow Wave
  • Rainbow Whimsy
  • Rainbow Wonder
  • Rainbow Wishes
  • Rainbow Bliss
  • Rainbow Dancer
  • Rainbow Mango
  • Rainbow Mosaic
  • Rainbow Opulence
  • Rainbow Pastel
  • Rainbow Reef
  • Rainbow Regen
  • Rainbow Sapphire
  • Rainbow Sky
  • Rainbow Sprinkles
  • Rainbow Starlight
  • Rainbow Sweetheart
  • Rainbow Treasure
  • Rainbow Twirl
  • Rainbow Vision
  • Rainbow Zephyr
  • Rainbow’s End
  • Rainbow’s Kiss
  • Rainbow’s Promise
  • Rainbow’s Touch
  • Rainbows End
  • Rainbows Promise
  • Rainbows Touch
  • Spectral Dream
  • Spectral Magic
  • Spectral Rainbow
  • Spectral Shine
  • Spectral Symphony
  • Spectral Wing
  • Spectral Wonder
  • Spectral Wishes
  • Arc Rainbow
  • Colorburst
  • GlistenRain
  • Rainbow Bliss
  • Rainbowcorn
  • Rainbow Spirit
  • Rainbowmist
  • Rainbowshine
  • Rainbowspark
  • Rainbow Glitter

Baby Unicorn Names

Here are more than a few baby unicorn names that turn the cuteness nob all the way to 11. 

  • Baby Horn 
  • Bella Wings
  • Esther Liftoff
  • Nectar Bubbles
  • Buttercup Polly
  • Daisy Ray
  • Dolly
  • Dreamer
  • Fluffy
  • Giggles
  • Glitter
  • Grace
  • Harper
  • Honey
  • Joy
  • Love
  • Lullaby
  • Marvel
  • Misty
  • Peanut
  • Pippin
  • Precious
  • Puddles
  • Rosie
  • Sage
  • Star
  • Sugar
  • Sunny
  • Sweetie
  • Twinkle
  • Wiggles
  • Wish
  • Blossom
  • Bluebell
  • Bambi
  • Butterbean
  • Daisy
  • Dreamy
  • Fairy
  • Fawn
  • Flora
  • Ginger
  • Gizmo
  • Hazel
  • Kitten
  • Lamb
  • Lolly
  • Misty
  • Pippin
  • Puddles
  • Rascal
  • Rosebud
  • Scooter
  • Snuggles
  • Sprinkles
  • Star
  • Sunny
  • Sweetpea
  • Taffy
  • Tilly
  • Twirl
  • Wiggles
  • Wink
  • Wish
  • Wren
  • Yara
  • Zoe
  • Zinnia
  • Aurora
  • Celeste
  • Harmony
  • Lirien
  • Mariposa
  • Nova
  • Crystal
  • Opal
  • Princess
  • Primrose
  • Quiana
  • Rowena
  • Seraphina
  • Serenity
  • Thalia
  • Unity
  • Vespiary

Glitter Unicorn Names

  • Glitter Flight 
  • Sparkle Soar
  • Shimmer
  • Twinkle and Wander 
  • Glimmer Gusto 
  • Shine
  • Glitz
  • Disco
  • Glitterbug
  • Glitterati
  • Glitterfairy
  • Glitterheart
  • Glittering Star
  • Glitter Queen
  • Glittering Wings
  • Glittering Dream
  • Glittering Knight
  • Glittering Mirage
  • Glittering Peacock
  • Glittering Phoenix
  • Glittering Symphony
  • Glittering Twinkle
  • Glittering Wave
  • Glittering Whimsy
  • Glittering Wonder
  • Glittering Wishes
  • Glittery Dream

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  • Glittery Magic
  • Glittery Rainbow
  • Glittery Shine
  • Glittery Symphony
  • Glittery Wing
  • Glittery Wonder
  • Glittery Wishes
  • Glitterbug
  • Glitterdance
  • Glitterdust
  • Glitterfairy
  • Glitterheart
  • Glittering Star
  • Glittering Wings
  • Glittering Dream
  • Glittering Knight
  • Glittering Mirage
  • Glittering Peacock
  • Glittering Phoenix
  • Glittering Symphony
  • Glittering Twinkle
  • Glittering Wave
  • Glittering Whimsy
  • Glittering Wonder
  • Glittering Wishes
  • Glitterlove
  • Glittermagic
  • Glitterrainbow
  • Glittershine
  • Glittersymphony
  • Glitterwing
  • Glitterwish
  • Glittery Dream
  • Glittery Magic
  • Glittery Rainbow
  • Glittery Shine
  • Glittery Symphony
  • Glittery Wing
  • Glittery Wonder
  • Glittery Wishes
  • Glittering Starlight
  • Glittering Stardust
  • Glittering Sunburst
  • Glittering Supernova
  • Glittering Treasure
  • Glittering Twirl
  • Glittering Vision
  • Glittering Zephyr
  • Glittery Azure
  • Glittery Emerald
  • Glittery Gold
  • Glittery Lavender
  • Glittery Onyx
  • Glittery Pink
  • Glittery Sapphire
  • Glittery Silver
  • Glittery Topaz
  • Glittery Turquoise

What type of company is considered a Unicorn?

Time to build this business into a rocket ship.

A unicorn company is a term used to describe a private start-up company valued at over $1 billion. The term “unicorn” was first coined in 2013 by venture capitalist Aileen Lee, who chose the mythical animal to represent the statistical rarity of such successful ventures.

Want to start a “super-unicorn” company? You’ll need to reach $100 billion in valuation before you’ll hit this mark. Mark Zuckerberg, founder of Meta (formerly Facebook), is an entrepreneur who was able to achieve this rare goal. 

While the term “unicorn” is often used to describe a wide range of start-ups, but technically it’s all about hitting a valuation level while being a privately held company.

In the past, I’ve worked for a company that would technically be considered a unicorn company because they were privately held and did more than $1 billion in gross sales annually. Believe it or not, the company was originally founded in the 1970s and slowly grew each year with the general computer and technology industry. Growing a unicorn can be difficult because so many founders require so much investment capital to continue expanding a business. 

What are examples of unicorn businesses?

You’re no doubt familiar with a few of these names already. Some examples of companies that are frequently named unicorns have rapid user adoption and a massive market share. They are also frequently consolidated in technology companies where customer growth and adoption can be much more rapid. 

  • Uber
  • Airbnb
  • SpaceX
  • WeWork
  • Stripe
  • Palantir Technologies
  • Postmates
  • Robinhood
  • Zoom
  • PagerDuty

The idea of a unicorn-themed brand to run a variety of businesses from clothing and accessory lines to food and drink establishments. The unicorn can be used to represent all sorts of ideas like strength, majesty, love, energy, and courage.