Food Business Marketing2020-12-29T12:02:08-05:00

Food Truck Marketing

Food Business Marketing Articles

10 Reasons Food Truck Chefs Should Understand Marketing

Making great food isn't the only ingredient a mobile vendor must use to create a successful food truck today. At its base level, marketing is about getting people to do things, generally in the context of a purchasing decision. Here is a short list of why[...]

By |Dec 16, 2019|Marketing|

Free Google Business Listing For Your Food Truck

Many food truck operators seem to neglect any type of online business marketing for their truck if it isn't part of their social media strategy on Twitter or Facebook. Unfortunately, those who do miss out on a fantastic way to be discovered outside of those channels, Google.[...]

By |Dec 5, 2019|Marketing|

Use A Customer Satisfaction Survey To Build Loyal Fans

Did you know that it costs three times more to acquire a new customer than to keep an existing customer happy?  Customer satisfaction survey cards can help you keep your existing food truck customers. Very rarely do food truck customers speak with their mouths, they speak[...]

By |Dec 4, 2019|Marketing|

Your Food Truck Marketing Plan In Less Than 5 Hours A Week

Here are four time-saving tips to help you develop an effective food truck marketing plan while working on it less than 5 hours a week. How much time do you spend each week growing your food truck business as opposed to running it? If you’re like 99%[...]

By |Nov 4, 2019|Marketing|

What Are Facebook Likes Worth to Your Food Truck?

If you're managing your food truck’s business Facebook page, how are you gauging the success of your efforts? If it's simply the number of Facebook likes your page has, the following article is worth reading. What Are Facebook Likes Worth to Food Truck Vendors? The[...]

By |Oct 31, 2019|Social Media|

The Essence Of Food Truck Brand Marketing

Conventional wisdom says building a strong brand for a food truck requires creating a cool name for your mobile food business, getting the word out about your truck, and enforcing brand message consistency in all of your future customer interactions. However, conventional wisdom is wrong. Branding[...]

By |Oct 29, 2019|Branding|

5 Questions To Ask To Conduct A Food Truck Brand Audit

Your food truck’s brand is the mental image that sticks in the minds of your customers. We’ve stressed this in numerous articles over the years, but for good reason. Vendors need to look at their brands. The brand is the sum of everything they and[...]

By |Oct 22, 2019|Branding|

Social Media Time Management For Food Trucks

It seems from some of the most recent questions we’ve received that some food truck vendors are still having difficulty in improving their social media presence without having to spend more time than they thought they would to get anything accomplished. Are you one of these[...]

By |Oct 10, 2019|Social Media|