Facebook can be an incredibly powerful marketing tool for your food truck. Best of all, it’s free. It only takes a few hours to set up an effective Facebook Page for your mobile business – and once it’s up, you can rapidly grow an audience and establish a strong connection with them. Here’s the thing too many vendors don’t understand. You don’t have to spend more than 15 minutes on Facebook a day.

We recommend you schedule your 15 minute Facebook Break for the same time every day – maybe early in the morning when your first up or in the afternoon once the lunch rush is over.

What To Do With Your 15 Minutes On Facebook

During your fifteen minutes on Facebook, here’s what you can do as a food truck vendor:

  • Update Your Status. Send out a status update telling everyone about your specials for the day.
  • Respond To Comments. Respond to any comments, messages, or Friend Requests you may have received.
  • Find New Customers. Spend 5 minutes searching for people you know on Facebook and asking them to “Like” your page. This will help to grow your audience.
  • Share A Peek Into The Future. Write a status update letting people know how preparations are going for your next upcoming event. It personalizes your food truck business at the same time as it reminds people about your event. comment that everyone can relate to, say, about the weather, or an upcoming holiday.

RELATED: Maximizing Your Food Truck’s Facebook Presence

The Bottom Line

By implementing these tips, you can get an enormous amount of marketing work accomplished every week. All you have to do is create a regular schedule for yourself and then stick to that schedule. You’ll be amazed at how fast you’ll see results.

Do you have any additional tips for vendors who want to only spend 15 minutes on Facebook? What tasks should they accomplish, or should they spend more time on this social media platform? Share your advice in the comment section or on social media. Facebook | Twitter